403: NUMMI

403: NUMMI

Mar 26, 2010
A car plant in Fremont California that might have saved the U.S. car industry. In 1984, General Motors and Toyota opened NUMMI as a joint venture. Toyota showed GM the secrets of its production system: How it made cars of much higher quality and much lower cost than GM achieved. Frank Langfitt explains why GM didn't learn the lessons—until it was too late.
  • The rise of NUMMI, or how one of the worst auto plants in America started producing some of its best cars, thanks to lessons learned from the Toyota production system. (25 minutes)AutomobilesBusinessJobs/Employment

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Courtesy of New United Motor Manufacturing Inc.

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