When Adam and Jamie were kids, Jamie would always ask for Adam's advice, but he didn't want to hear what Adam would say himself. Instead, he wanted Adam to pretend to be an Israeli commando he once knew, named Yakov. Yakov seemed to know things that Adam didn't. But still Jamie wouldn't take the advice. Which raises the question: What would it take? When we give advice, we witness the the puniness of reason when compared with the vastness of human inertia and emotion. (6 minutes)